JetBlue empowers TrueBlue members to drive sustainable aviation forward while earning rewards. Through December 2024, contribute to SAF and unlock loyalty perks.
Fly Greener, Earn More: JetBlue’s New Sustainability Rewards Program
JetBlue is empowering its TrueBlue and Mosaic members to take a step towards a cleaner future while reaping travel rewards. Through December 31, 2024, travelers can earn 1 loyalty tile for every $100 they contribute to advancing sustainable aviation fuel (SAF). These tiles seamlessly integrate with other JetBlue travel expenses, making it easier for members to climb loyalty tiers and unlock exclusive perks.
Pioneering Sustainable Aviation
Air travel connects people and cultures but comes with environmental challenges. Enter sustainable aviation fuel—a groundbreaking alternative to traditional jet fuel capable of slashing emissions by up to 80%, all without requiring aircraft modifications.
JetBlue has been at the forefront of SAF adoption, doubling its usage annually since 2020. Already powering flights at major hubs like San Francisco (SFO) and Los Angeles (LAX), JetBlue plans to expand SAF usage to New York’s JFK Airport in the near future. Scaling up SAF requires more than technology—it demands collective action from travelers committed to sustainability.
Your Contribution, Your Impact
Partnering with climate tech innovator Chooose, JetBlue makes it simple for customers to offset their carbon footprint. By calculating flight emissions and contributing to SAF initiatives, you directly support reducing the cost gap between SAF and conventional fuel. This effort not only advances greener aviation but also gives you a tangible role in fostering sustainable travel.
Beyond Miles, Toward Meaningful Change
This initiative isn’t just about earning rewards—it’s about shaping the future of travel. By supporting SAF projects, you’re helping reduce emissions and contribute to the aviation industry’s transition to sustainable practices.
JetBlue’s program reflects its commitment to blending convenience with conscious action. Every dollar contributed fuels a movement toward cleaner skies and sets the stage for a greener travel experience.
The Power of Partnership
JetBlue believes that progress is made through collaboration. This initiative invites you to turn your flights into opportunities for impact, making every journey count. It’s about reimagining how we travel and ensuring the planet thrives for generations to come.
Join JetBlue in revolutionizing air travel—because when you choose to fly greener, you’re choosing a better future for the planet and more rewarding adventures for yourself. Together, we can make every mile matter.
“As we enter our sixth year of flying with SAF, we are now making it even easier (and rewarding) for customers to join us in our efforts.” said Sara Bogdan, Managing Director, Sustainability at JetBlue, “Whether you’re celebrating a great year of travel, or planning ahead for next year, we’re inviting you to partner with us to help address the carbon emissions caused by flying through contributions to sustainable aviation fuel.”
How JetBlue’s Sustainable Aviation Fuel Contributions Work
JetBlue is offering TrueBlue members a unique opportunity to support sustainable aviation while earning loyalty rewards. Here’s how the program operates:
For every $100 contributed to sustainable aviation fuel (SAF) initiatives, TrueBlue members earn 1 loyalty tile.
Approximately 89.69% of each contribution is allocated toward JetBlue’s purchase of SAF or blended SAF products.
A technology and service fee, accounting for 10.31% of the contribution, goes to Chooose and is included in the total. This fee does not contribute to SAF purchases.
Members can earn up to 10 tiles (capped at $1,000 in contributions).
SAF contributions can be combined with other JetBlue travel spending to reach higher loyalty tiers.
Contributions are non-refundable.
Tiles earned will be credited by the end of January 2025, with the resulting perks valid through the end of 2025.
This initiative builds on JetBlue’s refreshed TrueBlue program, which introduced new Mosaic levels, tiles, and perks. The updated system allows members to chart their unique path to Mosaic status through a mix of travel spending, JetBlue credit card usage, or SAF contributions.
JetBlue’s Environmental Commitment
JetBlue recognizes that a thriving environment is essential to its operations and the travel industry as a whole. Healthy ecosystems and preserved natural destinations are crucial for tourism, making sustainability a core focus for the airline. The push for environmentally conscious practices is further driven by the expectations of customers, crewmembers, and the wider community.
While sustainable aviation fuel represents one of the most effective short- and medium-term solutions for reducing aircraft emissions, it’s just one element of JetBlue’s broader decarbonization efforts. The airline’s strategy also includes:
Enhancing aircraft efficiency.
Optimizing fuel use.
Transitioning to electric ground operations.
Partnering with innovative technology providers.
JetBlue’s SAF contributions program allows customers to directly support these initiatives, combining rewards with meaningful action toward a sustainable future.
